DINING AS ART

Text: Maria A
Photography: Project: The Oriental Restaurant
Architect: Ayesha Aziz
Design team: Umar, Jasim, Sidra
Area: 5000 sq ft
Location: Faisalabad

The restaurant and bar industry is one of the largest profit centers of all service operations and not surprisingly it is a sector in which there is a lot of jostling going on between small and large scale businesses to get more customers. Decor and ambiance play a huge role in getting people through the door and the food is what keeps them returning- or not. With that said, we tend to see the most instrumental and over-the-top investments put into creatively designing the interiors of some of the top metropolitan trendy restaurant spaces or eatery joints. And these efforts almost never go in vain because most of us love and will always pay for great design and an even grander experience, won’t we!

Perhaps there is nothing more therapeutic than a fine dining experience. Culinary sophistication and high standards make for a memorable time for anyone in a restaurant. But we design freaks seek more and often end up lusting over great interiors at places like these. Challenges in design, is big adrenalin; to let all the creative juices flow. Restaurants are no big deal designing in the design world considering the number of eatery outlets that keep popping in the major cities of Pakistan. But a Restaurant in Faisalabad and designed on a theme, and this is not all, a restaurant in a basement sharing the space with a fast food eatery outlet is a definitely a challenge.

The name Kamran sheikh from Lahore is much acclaimed in hospitality design right from the north to the south of the country. KS has many known brands of restaurants to his credit where from the décor/ theme, cutlery, kitchen and the menu have been designed by the maestro to the minutest of details. Seems like a lot of time and money has gone into making these spaces perfect for food and conversations; not only do they manage to lure a large number of food junkies, their interiors serve as good inspiration for home dining spaces too.

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