Love, life and cinema……

Text: Maria Aslam

Photography: courtesy Naheed Mashooqullah Studio for Architecture & Design

Nothing deters the masses to watch a great movie that has had raving reviews, a stupendous box office opening or a steam roller caste……but for us Karachiites big movie or not watching movies is a great way of getting away from the daily works and stresses, the sudden play of city coming to a halt, the ever changing political scenario, the hide and seek of power fluctuations……….. all of this can be best taken care off by going to the cinemas.

A great cinema experience was a story of the bygone era when various cinema halls on the main artery of M. A Jinnah road competed with each other and then a long story of a society deadened in culture and art followed that naturally killed the art of filmmaking and cinema viewing as well.

Hence going to cinema and that also creatively designed with state of the art facilities is definitely a new entity to the recreation-starved city of Karachi. The cinemas have revived (hopefully) good film making and released a spirit of verve and enjoyment to the masses especially the youth of the society